While they are not as active in IR as the CEO or CFO, investors appreciate meeting other executives
Finding out what small-cap companies are doing to make the most of strained resources
At a glanceShoestring IRInvestor relations departments at small-cap companies (those with a market cap of less than $2 bn) often face unique challenges, with limited resources in terms of time and personnel, and budgets that average $217,000 compared with $630,000 at large caps. Despite this, some of these companies have excelled in IR.Balancing resourcesSome options to boost your program or increase efficiency require a bigger budget while others that you might be able to implement alone
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Garnet Roach
An award-winning journalist, Garnet Roach joined IR Magazine in October 2012, working on both the editorial and research sides of the publication. Prior to entering the world of investor relations, her freelance career covered a broad range of...
Deputy editor
