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Feb 28, 1999

How they do it at CAN TV

A Latin American giant

It was a red-letter day for Venezuelan corporate life when Scarlett Alvarez became the first head of the new IR department at CanTV in 1996. ‘We are new to IR in Venezuela – no other Venezuelan company had listed on the NYSE before,’ she says, adding without false modesty: ‘We created an IR department quickly, from scratch.’ Alvarez was the first IRO in the country, and now dispenses free advice to other companies following in CanTV’s IR footsteps. She has

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