Save Foods appoints PR and IR head
Save Foods, a Nasdaq-listed agri-food-tech company, has appointed Dariela Farcas as director of public relations and investor relations, effective August 30.
Based in Israel, Farcas is responsible for leading the company’s investor and public relations programs, providing the investment community and other stakeholders with an accurate presentation of Save Foods’ products, growth strategy, business performance and market outlook.
Before joining Save Foods she was brand strategy manager at Abalulu Me&Mi, a clothing company based in Israel.
‘I am so pleased that Dariela has agreed to join our team as director of public relations and investor relations. As a newly-listed Nasdaq company, it is critical that we continue to provide clear and consistent information to all of our stakeholders, investors, customers, the financial markets, the media and the general public,’ David Palach, CEO of Save Foods, says in a statement.
‘Dariela’s experience in strategic planning and brand development, as well as her ability to communicate in English, Spanish and Hebrew, will be a major asset for the company as we work to build market awareness with a broader audience.’
In a press release, Farcas adds: ‘I am very excited to be a part of Save Foods, the work they do is so important. A safe and nutritious food supply is critical to our ability to feed the growing world population, but it’s also imperative that we do so in a cost-effective and sustainable way, so we don’t continue to negatively impact the environment.’
‘I look forward to contributing all of my skills, experience and as we work to communicate these qualities across all media platforms and channels,’ she adds.