IR Magazine research into IR measurement looks at how many IROs have their bonus based on performance, putting a cash value on good IR
How do you know whether your IR program is a success? At a time when many IR departments are running on lean resources, it can help to know what you’re doing right when it comes to IR and where you might need to improve the program. In order to do that, however, you first have to measure the effectiveness of your company’s investor relations strategy, and it can help to see what works – and what doesn’t – for other companies. For example, how do North American firms
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Garnet Roach
An award-winning journalist, Garnet Roach joined IR Magazine in October 2012, working on both the editorial and research sides of the publication. Prior to entering the world of investor relations, her freelance career covered a broad range of...
Deputy editor
