Why are so many IROs moving into corporate, public or government affairs?

The past six months have seen a raft of senior IR professionals make the move into corporate or public affairs, either in a new career step or as an add-on to their remit. What has made this role – once viewed as a vague, unchallenging communications-cum-planning reward title for company time-servers – a favorite option when considering life after IR? ‘We’ve recently placed a number of people into a combined IR and corporate affairs role,’ confirms Oskar Yasar, a founder at the Yasar