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Mar 31, 2002

Bionic difference

The differences in biotech IR

Are there differences in managing communications and IR across all industries? Are the basic skills that you would apply to other industries transferable to biotechnology?An IRO's job in any industry consists of several key elements including messaging, targeting institutional holders, obtaining sell-side coverage, attending/presenting at financial conferences, and communicating with the Street. A survey of IROs from different sectors would demonstrate many similarities in the function. That

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Donna LaVoie

Donna LaVoie the is president of LaVoie Strategic Communications Group in Swampscott, Massachusetts, providing corporate communications and IR to healthcare and technology companies. [email protected]
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