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May 31, 2000

How they do it at Colgate-Palmolive

The IR program at the US personal products giant

We all know that IR is about communications. So it should not come as too much of a surprise that Colgate-Palmolive's award-winning investor relations officer Bina Thompson's first degree was in English literature. But when it came to warbling her native woodnotes wild in business, she realized that metrics meant more than meters. At one time, working at a computer company, she was advised that her career path would be much smoother with an engineering or finance degree. Despite being the

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