The corporate Davids in a world of Goliaths
Each day thousands of IROs at small-cap companies ask themselves the same questions: Why does our stock price suck? The company is operating efficiently but the stock is underperforming. How can we raise our profile and not spend a fortune? Why does it seem so easy for other companies and so difficult for ours?Small caps face challenges their bigger peers don't share: getting noticed by the investment community; getting their story into the media; and achieving these goals on an annual IR
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Marcus New
Marcus New is the founder of Stockgroup.com, a supplier of online IR products to small-cap companies, and is also publisher of the independent news service smallcapcenter.com.
