Virtual communications

Q: How can I ensure shareholders are kept informed? A: One of the crucial areas of investor relations is to ensure the timely and accurate dissemination of information to shareholders, and all IR practitioners should be aware of the need for fair and timely disclosure. One of the best ways this can be achieved is through the use of webcasting. Sainsbury’s webcasting program usually consists of three video webcasts and seven audio webcasts every year. This is an excellent way of ensuring that