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Oct 31, 2001

Battling small-cap syndrome

How to make the most of your company's size

Q. We are quite a small company, but compared to our peer group our business performance has been very good lately. How do you suggest we go about attracting new shareholders?A. Education is the best strategy in a situation like this. The problem with being a small company is that there are so many to choose from, it's hard to stand out from the crowd. Suggest to your broker, corporate finance advisor or IR consultant that they might like to put on a sector conference or workshop at which

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Heather McGregor

McGregor is a former IRO and investment analyst who currently works on IR assignments for Taylor:Bennett, an executive search firm specializing in communications jobs across Europe
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