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Jul 31, 1999

Beauty and the Street

A company fastening investor relations to marketing

One of the most successful coups d'etat of 1999 was a bloodless, peaceful affair absent the usual cast of military zealots and power-hungry despots. In fact, the perpetrators, clad only in lace underwear, were welcomed with open arms, wide grins, and possibly a few marriage proposals. And though the stakes were somewhat less lofty than freedom or democracy, the end result was simply extraordinary. On Wednesday, February 3, one company owned Wall Street. The company in question is Intimate

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