As more companies adopt employee shareholder schemes, we find out how this new breed of shareholder affects the investor relations function
Employee share ownership has a mantra for the 1990s. The message goes: if you want to increase shareholder value then you've got to link the interests of not only senior executives to stock value, but all employees. 'We strongly believe that true and sustainable success for Aventis can only be achieved through motivated and skilled people who are committed to delivering excellent results. Therefore, we wish to associate all employees more tightly to the potential value increase of our group,'
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