Rising from the ashes

Less than a year ago Hyundai Electronics Industries (HEI) was a symbol of just about everything that was wrong with the Korean economy. The country's largest chaebol and the world's third largest computer memory chip maker was floundering under a mountain of debt built up over years of poor financial management and unfocused expansion. HEI was run at the behest of the original controlling shareholders, the Chung family, often to the benefit of other Hyundai affiliates but to the disadvantage