A small portion of the investment community is using psychology to choose undervalued stocks
When Tremaine Atkinson, COO at LSV Asset Management (LSV), picks his stocks, he usually goes for the underdog companies. His strategy is to exploit investors’ biases toward popular or ‘exciting’ stocks, and buy overlooked stocks at low prices instead - and then watch them ride up.With $18 bn in assets under management, LSV is just one example of an asset-management firm that uses psychology to accurately determine the value of a company. LSV takes what’s called a ‘behavioral
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