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Jan 31, 2003

Don't forget the home team

Internal communications should be integral to IR

Some groups of investors are more important than others. True or false? Most investor relations officers will tell you their focus is on the largest shareholders - the institutions that hold the majority of shares in public companies. Except in the case of recently privatized companies, the argument goes, retail shareholders are not as important because they don't have enough votes to affect any of the company's decisions, and they are unable to organize themselves collectively to do so. Right

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Heather McGregor

McGregor is a former IRO and investment analyst who currently works on IR assignments for Taylor:Bennett, an executive search firm specializing in communications jobs across Europe
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