As this year's annual reports start to hit desks, here is some analysis, facts and figures on European trends
Over the past seven years or so some of Europe's annual reports have started to look more like those of their counterparts in the US. In most cases, that has been no bad thing. Many American companies have become adept at communicating with their shareholders, investing time, money and effort in the function. The content and quality of annual reports have obviously benefited.
But many of Europe's larger companies have already played catch-up. Indeed, some are showing the US companies a thing
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Peter Clifton
Peter Clifton edited the 1997-98 Company Report Report, obtainable from Peter Prowse Associates on +44 1372 363 386. His views do not necessarily reflect those of Investor Relations magazine.
