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Sep 30, 2000

The ascent of the annual

The annual report is evolving

Human evolution is not the amazing feat of biology that it's made out to be. Look at the evidence: humankind has developed over three million years and it's still producing specimens as fundamentally awful as Chevy Chase. The development of annual reports, on the other hand, has been quite a marvel. The annual report hasn't been in existence for anywhere near three million years (probably not even two million) and yet the best practice bar is being raised and raised at a cracking rate. In

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