Companies providing earnings guidance face a range of potential problems.Consequently some, such as Coca-Cola, have given up altogether
The volatile markets of 2004 have left CFOs and sell-side analysts at opposite ends of a high-wire balancing act. When analysts push for more ‘acceptable’ earnings estimates, CFOs worry more about meeting the Street’s targets than taking care of business – so the estimates tail wags the equity dog. And once the CFO spins the data to meet expectations, the Street’s credibility is threatened.
Faced with these risks, it’s not surprising some corporations are
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