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May 31, 1999

Cutting out the middle

IR's changing business model

In a networked world, the old ways of doing business are creaking to a stop. The boundaries between buyers and sellers are breaking down and old distribution models, with layers of intermediaries adding to margins, are unraveling. Those that simply take something from A to B without adding value will see revenues wither. Meanwhile, nimble competitors use new technologies to attack the most profitable areas of established businesses. Investor relations is no exception. The ability of companies

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