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May 31, 2001

An examination of how the euro is affecting US companies doing business in Europe

So what's with the euro?

So what's with the euro? The single currency declined from being worth a relatively robust (in historical terms) $0.96 at the turn of the year to just 88 cents at in April 2001. And that was despite a frightening global financial market that saw the Nasdaq Composite off by over 25 percent in the first quarter of 2001, and Japanese banks fighting for their lives. By comparison, European economies - and stock markets - have held up pretty well, so why should the euro be back on the slide this

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