Spotlight on Tokyo

Not so long ago Tokyo was all the rage. The late 1980s saw many large multinationals rushing to list on the Tokyo Stock Exchange, desperate not to miss out on the chance of attracting some of the huge pool of Japanese savings. It was probably a question of prestige. A Tokyo listing was seen as a status badge for many European and North American companies eager to establish themselves as leaders in the global race. Japan's massive market tempted their sales forces, so why not back up the business