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Sep 30, 2007

Sun takes step to bypass newswires on earnings release

News industry points out flaws with the action while NIRI to rewrite guidance on best practice disclosure

Sun Microsystems’ decision in July to publish disclosure data on its website a few minutes before using traditional distribution techniques touched a nerve with the newswire industry. Sun CEO Jonathan Schwartz said the action was a ‘sea change’ and wondered aloud whether it was the end of the earnings press release, though some say the move appears less dramatic. Schwartz, a leader among CEOs in trying out direct communications with investors on the internet, said on his

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