When marketing to investors, your digital strategy must be a primary focus. Whether it is to generate interest from potential investors for your company, or perhaps to educate your shareholders on the latest updates or highlights of your business, your strategy should encourage readers to take action through your digital properties, such as your website, video content, presentation reports and more.
With 2018 being the year of digital for IR, discover how your business can develop a tried and tested digital marketing strategy this year to increase engagement and attractiveness for investors.
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