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Jun 09, 2015

Buddying up: IR and corporate communications

It's a much easier transition from IR to corporate communications than it would be the other way round

Why some IR teams are cozying up to their corporate communications counterparts

With investors now privy to more information about companies than ever before, many are looking far beyond the financials when making investment decisions. BlackRock, which has more than $4.65 tn in assets, has already owned up to using employee sentiment alongside more conventional financial metrics when assessing potential investments. Henry Diamond, Take-Two Interactive Software ‘We look for companies that have solid employee rankings. We want to buy companies that show improvements

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