South east Asia has warmed to IR. Now all it needs are some IROs
Once upon a time, Asia needed IR like a fish needs a financial advisor. In the heady days of economic skyrocketing, when growth could be mapped against the north face of K2, what was the point?
'IPOs were always oversubscribed,' remembers Sue Gourlay, investor relations director at financial PR and IR agency, Forrest International in Hong Kong. 'Red chip [state-owned] companies would hold results briefings and 60-70 analysts would turn up without them doing a single thing to bring them in.'
The
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