How much time should IROs spend courting new investors
Today, investor targeting takes many different forms, from new Big Data tech tools to more traditional methods, such as a focus on investment style or peer analysis. Now, IR Magazine has revealed just what it takes to get an investor to take a position.
Some companies say they ‘don’t do targeting’. And if you’re a one-man IR show, with stretched management, it’s easy to see why: just over a fifth (22 percent) of new investment targets will end up taking a position in a company, according
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Garnet Roach
An award-winning journalist, Garnet Roach joined IR Magazine in October 2012, working on both the editorial and research sides of the publication. Prior to entering the world of investor relations, her freelance career covered a broad range of...
Deputy editor
